Palms
Personal
Brand Identity
Packaging Design
App Design
Client
Type
The Brand
Palms is a premium massage oil collection rooted in nature and elevated through craft. Each oil is an invitation to pause, reconnect, and restore — blending rare botanical extracts with aromatic essences to awaken the senses and soothe the body. Palms brings the grounding presence of earth and the soft caress of ritual to your self-care routine. Crafted for those who seek stillness, ritual, and the quiet power of touch.
Brand Positioning
Typical oils are marketed for massage therapists or spa treatments. Palms invites daily, personal use — whether it’s as part of breathwork, post-shower care, meditation or before sleep. It’s about nurturing yourself, not just being pampered by someone else. Where most oils focus solely on function, Palms creates an elevated experience — allowing a sacred moment to reconnect with the body, breath, and self.
Target Audience
Those who seek emotional and sensory balance in a busy
day-to-day
Those who regularly practice yoga, meditation, or other self-care rituals
Those who value slowness, intentionality and conscious living
Upscale spas, massage therapists, holistic estheticians
